bySauces and condiments with increased demand, such as Chili Sauce Sriracha Chili Sauce Sriracha chili sauce with mayonnaise Spring roll sauce, chicken sauce, suki sauce, seafood sauce, plum sauce, spicy salad dressing, sweet fish sauce, etc.
And various types of seasoning sauces such as fish sauce, fermented fish sauce, oyster sauce, white soy sauce, shiitake mushroom soy sauce, black soy sauce, sweet black soy sauce, vinegar, pad Thai sauce, basil stir-fried sauce, barbecue sauce, black pepper stir-fry sauce. Sweet and Sour Sauce, etc.
The commercial ambassador also reported that many Thai products are becoming more popular. This can be seen from the presence of food and snack products that are Thai flavor, spicy or have chili, chili sauce or spicy sauce as an ingredient in the product.
For example, instant noodles with Sriracha sauce flavor. Sauces for dipping or eating with food, especially Sriracha Mayo and snacks that have developed a taste of Sriracha sauce, Thai Sweet Chili Sauce flavor, etc., produced to attract and meet the needs of customers in the market.
Mr. Phusit said Manufacturers and exporters must not forget that the Dutch consumer. Focus and care about health and the environment very much. and the Netherlands is a consumer society. that consumers have important factors in choosing products, focusing mainly on price and quality
Thai entrepreneurs should therefore focus on quality and production standards. Quality of ingredients and natural ingredients Free from contaminants and allergens and should develop products to be diverse and different but still retains the uniqueness of Thai taste
Packaging should be made of environmentally friendly materials. It comes in a convenient and easy-to-use packaging format. There are various sizes to suit each group of customers such as restaurant groups. and general consumer groups
And the product description on the packaging label should be accurate and complete according to EU regulations. to make Thai sauce products more popular able to expand the market and increase export value continuously in the long term
In 2021, Thailand exported sauces and seasonings to the Netherlands worth 56.39 million USD, an increase of 26.80 percent. The trading partners that the Netherlands import the most sauces and seasonings are Germany, Belgium, Poland. United Kingdom and Thailand
Most of Thailand’s imports of seasoning sauces and seasonings are through importers of Asian food products, both large and small. and are available in the main Dutch supermarkets.
such as Albert Heijn , Jumbo , Plus , Aldi , Lidl both in the form of products that are Thai brands and products that are Private Label Brand but produced in Thailand It is also available in Asian supermarkets and Asian merchandise stores.
For those who are interested, you can contact for more information at Department of International Trade Promotion (DITP), Ministry of Commerce www.ditp.go.th or international trade hotline, call 1169
