From October 5th to 9th, the first Page Builder Summit will open its virtual doors to all attendees for free. Nathan Wrigley, podcaster behind WP Builds, and Anchen le Roux, founder and lead developer of Simply Digital Design, host the five-day online event focusing on the vast ecosystem of page builders for WordPress.
The summit will include 35 sessions distributed in the event program. Each session will last around 30 minutes, so it will be easy to walk in and watch one during downtime. The sessions will cover a wide range of builders, including the WordPress default block editor, Elementor, Beaver Builder, Oxygen, Brizy, and Divi.
“This is a specific event for WordPress page builder users or those curious about what they can do,” Wrigley said. “I think a page builder-style interface for building websites is the future for our industry. WordPress itself is moving in this direction with the block editor (also known as Gutenberg). With that in mind , it seemed like a good idea to create a dedicated event to share knowledge on this side of WordPress. We tried to include presentations from as many page builders as we could. “
Wrigley made sure to point out that it’s not all developer-oriented by discussing the inner workings of builders. Some of the sessions focus on marketing, optimization and conversion, which provides a wider range of topics for potential attendees.
The organizers of the summit created an online quiz for those unsure which sessions to watch.
There is a small problem. Sessions will only be available for free from the moment they start and for the next 24 hours. After that, access to the videos will be a reward. Attendees can get lifetime access to the PowerPack for $ 47 if they purchase within 15 minutes of signing up. Then, prices will go up to $ 97 until the event kicks off on October 5th. Plus, the price will go up to $ 147. Lifetime access includes access to presentations, transcripts, a workbook, and other bonuses from speakers.
For those unsure of shelling out the money, they can still watch the sessions during the 24-hour window.
The proceeds from the event will go to the payment of affiliate commissions to speakers and partners. Part of it will go into planning and investing in a second summit along the way.
“Nathan and I both have specific charities we want to donate to after the event,” le Roux said. “Being able to do it was part of our goals, but we didn’t want to make it a official contribution. “
Why a Page Builder Summit?
Both Wrigley and the Roux have their favorite builders. But the summit’s goal is to offer a broad look at the tools available and help freelancers and agencies to better streamline their businesses and create happier clients.
“I’ve been a page builder user for many years, but only when they really showed something in the editing interface that almost perfectly reflected what the end user would see did I really dive into it,” Wrigley said. “Coming from a background where I built entire websites from a collection of text files (HTML, CSS, PHP, etc.), I was fascinated that we had reached a point where the learning curve for creating a good website was reduced. “
He pointed out that it’s not always that simple though. While the same level of coding skill may not be necessary, people need to understand how to navigate their favorite page builder, which can have its own learning curve.
“You have to learn their way of doing things and how to make your design choices,” he said. “It will always work better if you know the code, but WordPress’ mission to democratize publishing certainly seems to align quite well with the adoption of tools, such as page builders, which means that once difficult tasks are now easier.”
For le Roux, her interest in hosting the Page Builder Summit falls within her design studio.
“As a developer, the main reason I switched to page builders was to streamline and create more efficient but quality websites in the shortest amount of time,” he said. “Especially now that we focus on daily rates, creating the best possible website that customers would love fast wouldn’t have been possible without page builders.”
The constructors preferred by hosts
“We prefer to use Beaver Builder with Themer at Simply Digital Design,” said le Roux. “We use Gutenberg for blog posts or where possible with custom post types or LMS software. However, we have also undertaken some Elementor projects where this is the client’s preferred option.”
Wrigley uses some of the same tools. His main work is on the WP Builds website where he hosts podcasts.
“I’ve used Beaver Builder’s Themer to create templates for specific layouts, but for creating content within those layouts I’m using the block editor,” said Wrigley. “My content is mostly text and the WordPress editor is absolutely extraordinary in this situation. I kept the classic editor installed for a few months after WordPress 5.0 was born, but quickly realized that it was crazy and that Gutenberg’s editing interface is superior. The ability to insert and move text, buttons, etc. It’s such a joy to work with and the iterations that have been done over the past couple of years make it, in my opinion, the best text editing experience on the web. “
Wrigley sees a future where the WordPress block editor takes over much of the work that page builders are currently handling. However, that future is “still on the horizon”.
“However, I am excited about this future and we have some presentations looking at the crystal ball; trying to figure out what that future might be like, “he said.