Newsletter

Allocation of the “initial” plan through the crisis – ‘keeping cash flow thinking about a new model’

open the way to salvation “start” periodrecession less money in the Venture Capital system choosing to invest more “Lineman Insider” Emphasis on cash reserves have a long economic slowdown Accelerate upgrading of services to be smarter “Kornwat” supports big ideas to penetrate the global market ‘pieces’ Recommends avoiding doing business at a loss, highlighting “Blockchain”, the future of investment “Bet”, suggesting a business model like Get Big Fast 2.0, focusing on profit, attracting investors in “Ideas”

The economic crisis had a big impact on investment businesses. Many global companies, inclTech CompanyHe announced around the world to tighten seat belts, lay off workers, slow down employment continuously. A start-up business group that requires investments from outside companies or “funds” such as this economic crisis Investors need to find a business that meets the needs and is truly profitable. The selection criteria for funding in start-ups are also more difficult.

Yod Chinsupakkul The CEO of Line Man Wongnai Co, Ltd told “Krungthep Turakij” that from this period The winter business has come (dealing with the recession), which everyone sees. It will last you a long time. It won’t get better anytime soon, so the tech company is now focusing on profitability. Lean is seeing people lose their jobs. corporate fat extrusion

“As for the inside linebacker, wePrepare a reserve to have money in your pocket. to go through this period because nothing came It guarantees when we can withdraw money again, so we have to try to spare some cash. To survive, the platform must evolve to be more intelligent. spend more money penetrate more segments.”

New businesses must be more self-sustaining. need to adjust a lot Where to stay, it has to focus on the ability to make real money.

“Kornwat” recommends focusing on global

Kornwat Chearavanont Mr Amity Social Cloud Company “Tech Startup” CEO said: The way Thai startups survive The first thing has to be a more global focus. Because Thailand, when talking about the consumer or B2B market, is still considered small. Not big enough to support a big tech business.

“If we don’t create a regional business region player we will have a regional player. comes from a bigger market than us There are more resources than us. Indonesia, America came to our market. And if we don’t have scale In the end, it’s hard for us to compete with technology. Research and development story If our start-up succeeds or grows bigger than today We have to look more at how we can play regionally, how we can play globally, how the we can penetrate larger markets to compete with foreigners.”

When making a start There is no fixed formula. But as far as trying to study a successful company In order to make a product as good as the best in class, it is important to focus on what the startup wants to do, what problems it solves.

Blockchain is growing in the future

Jirayut Supsrisosopha The CEO and co-founder of Bitkub Capital Group Holdings Limited, or “Bitkub”, said the Venture Capital (VC) giant sees “blockchain” investments as investments that will grow exponentially in the future. being given the opportunity to speak to the largest fund in the world and the largest fund in ASEAN being invited to attend the World Economic Forum (WEF) in Davos Switzerland

Both funds say they have the largest investments in blockchain and digital asset analysts, and believe so Blockchain is the fastest growing. It makes funds around the world see it as an industry with huge growth and know what kind of business these VCs are investing in. It is one way of predicting future trends.

Five years ago, a large fund in Israel invested heavily in battery products, and over the next five years Tesla shares have seen a huge jump in growth. At the moment, the trending investment theme is cyber security. that is part of the digital economy of the future If the digital economy is bigger Cyber ​​security is even more important. and financial technology investment themes

Next year, the business sector must avoid losses.

for business this year and next year Avoid doing business that causes the company to lose. by focusing primarily on growth and profitability Including reducing unnecessary expenses for personal and company, increasing the productivity of people and organizations. By incorporating technology to gain “long-term inflation” along with “cash” reserves that will enable the company to keep going.

The year 2023, the day when the economy is active again when the National Bank starts cutting interest rates. And injecting money into the new economy after the “infringement” condition ends Jirayus believes that the situation around the world will disappear after the “dissolution” and “Digital Assets” will grow a lot

3 main themes in the world Economic forum covered in 1.Sustainability, 2.Digital economy and 3.Supply chain. The supply must be linked to the “green economy”, which is important to attract investors after the influx of investors to the region.

And in the next 10 years, Thailand will enter the “golden” age of the “Southeast Asia” region that will be able to grow as soon as possible. of the readiness in many aspects both prosperous stability making various investors invest and have capital flowing into the region So it is a great opportunity for Thailand to host the APEC Economic Leaders Meeting 2022. In announcing that Thailand is ready in terms of economy to display Show confidence to investors and leaders around the world who are coming to Thailand. Recognize that Thailand is ready to support the money

“VC” focuses on startups that are only profitable.

Bet Yoowitthaya Mr The founder and CEO of fintech company Rapid Group said at the latest World Economic Forum. VCs around the world have announced that Still supporting investment in startups Instead, invest only in Get Big Fast 2.0 startups, which are startups that can be immediately profitable.

as followsstartA business model in the 1.0 phase that still has to burn money is considered over, but if it is still possible to adapt the new business model in time this year, it is considered that it can still survive, but if it cannot modify it, there is no VC to increase investment.

is recommended startThailand has to adapt its business model to attract more investments from VCs around the world. New businesses in the modern world must have a model. “Get Big Fast 2.0 business” can generate rapid business growth and profit from the first month, first quarter or first year due to the traditional startup business model. who hope to burn investments for a long time Under this economic slowdown, investors certainly do not like it.

At the same time, new businesses in the new world need to grow According to the world trend in Lean Economy, reduce costs, use technology to increase business efficiency. Profitability (Bottom Line) has increased to become a “fragrant business “Immediately, we have to create sustainable growth with the new economy or the Green Economy, which is one of the core structures of the world and modern institutions. By creating an ecosystem (ecosystem) to support Green.True Economy It’s not just about building an image or ESG.

“Look at new businesses. You must not limit your own growth, just wait for investments. But it is in our vision to create a business that can grow online and offline together. CanUnlearn Don’t give up on what you’ve learned so you can relearn what you already know with a new perspective. Let’s develop something new.”

LINE-AIS looks at new businesses that compete with ideas

Pichet Rerkpreecha Mr Chief Executive Officer (CEO) of LINE Thailand Co., Ltd. said. that new businesses are in a competitive position for ideas. What ideas can satisfy people’s lifestyle How can they be products that meet consumer needs? And it has to be practical for business too. personally believe New businesses still have room to grow and have a future.

sideMr Prathana Leelapanang CEO, General Customer Group, Advanced Info Service Plc., or AIS, said the bigger picture of the current startup is still growing. but in changing conditions Economic impact, war, cost of living from more expensive energy sources Inflation is happening all over the world. The investment system has changed. New businesses are getting more complex and difficult funding.

“New businesses must focus on creating value. There is still a lot of opportunity for new businesses to move forward. to solve problems in every period to answer every time in the changing economic conditions.”

Techs around the world to tighten seat belts, reduce people

economic recession an increase in the interest rate Appreciation of the US dollar against other currencies in the international market. In addition to the ongoing inflation rate hitting countries around the world. making technology companies Financial services companies and well-known brands in various industries are joining forces to tighten their belts. Delay employment and reduce the number of employees so that the business can continue in difficult situations.

Amazon.com announced on Thursday. (3 Nov) Delay in hiring in new positions. citing an uncertain business and economic climate The company has also employed a large number of workers in the last few years, and the ride-hailing company Lift Inc. has taken the downturn in its business by announcing a 13% cut in its workforce, or around 683.

Elon Musk, American billionaire CEO of Tesla officially closed the Twitter acquisition deal last week. Twitter explains why 50% of Twitter employees have no other choice Because the company is losing up to $4 million a day, an internal email sent by the company on Friday (Nov. 4) told all employees. Redundancies are essential. in order to make the company successful going forward.

Meanwhile, Alibaba Group Holdings said it laid off 9,241 workers between April and June due to the company’s poor performance. Currently, the company employs more than 245,000 people.

Suggesting ways for new businesses to ‘survive’ during the collapse of the world economy

Foreign news agencies have suggested guidelines. Doing business in a global economic downturn for start-ups To help businesses keep going, let’s get startedManage your business to always have cash. There should be enough cash in reserve for at least 12-18 months because the economic slowdown will last for a long time. Even after the emergency is over, fasten your seat belts, saving costs. stop developing products or services that are not yet used Shift marketing budgets to channels that consumers can easily access, such as social media.

as well as constantly looking for new opportunities, such as the Italian startup Isinnova, a 3D printing service provider for designing ventilators and medical ventilators based on their own 3D printing innovations. Projects that come out to help new businesses, etc., or maybe try to look back and look for competition for new businesses. to grab new investments again